YouTube – Bulk Suspensions and Terminations of YouTube Accounts Escalates in 2017
I even don’t know where and when this all started, but I think it’s since Google acquired YouTube from it’s founders. But the mass YouTube channel termination really took off by the beginning of this year, thousands of YouTube users reporting the loss, suspension, or termination of their channel(s) by YouTube Support every single day, without any reason, warning, or notice whatsoever.
Even I became a victim of this nasty sh*t-storm, and lost 2 Youtube channels within 2.5 months, One channel 5 years old, over 250 videos, over a million views and 20K subscribers, bringing in over $4000 in revenue every single month. Basically, all the hard work and money gone.
First I thought that I have been a victim of some spam-flagging attack by some jealous YouTuber, but when I started digging in I could see hundreds of innocent people having their channels suspended and terminated, giving no clear reason WHY whatsoever. For some of them, losing all their business and income along with fans and subscribers, the inevitable HELL!
The Good Things Never Last Long
The overall videomarketing, specially via YouTube, has been and still is the most effective way of doing marketing online and offline. To start earning a substantial amount of money from the videos posted on youtube is(was) considerably easy, without any big investment if any at all. Create a great video content that people are interested in and like and upload it on YouTube.
The quickest way to brand your business and make money.
From my point of view too good things never last long. Probably many people were having a good party and YouTube didn’t like it. Therefore I believe that the YouTube engineers came up with the algorythm to check for suspicious YouTube accounts and automatically suspend them before they even get investigated any closer. And as we know the AI machine build of lines of codes and commands is never perfect and will have glitches.
This is my theory, not 100% fact, but though the investigation that I have conducted right after my second channel got suspended without prior notice or me doing anything wrong.
Then the YouTube channel goes in the long never ending que of Appeals, where the YouTube support staff is re-reviewing those suspended accounts. And obviously, if you want to find something wrong, you always will (even bible says that: who seeks shall always find), so that is the reason why so many, if not the majority, of YouTube channels never get re-instated and get deleted without a chance of creating any other account or channel.
Reminds me a bit the behaviour of Gestappo or Communists, but that’s for another story.
BUT, It’s not all!
There also seems to be a double standard here for those biggest channels and famous YouTubers such as WatchMojo – stuffing their keywords in a description, which is apparently enough to cross the line drawn by YouTube – thus, their channel got cought by their filter => suspended => Re-reviewed => and Re-Instate, all just within a matter of a few hours. For someone the long ques just don’t exist, neither do rules.
I am not really a big fan of all of these dumm rules, but if those rules are implemented they should work the same for everyone no matter how popular or big the YouTube Channel is.
So, I as an SEO Expert cannot really ignore the Video Marketing from the professional point of view because it’s still god damn important and very essential, but I’ll probably have a little step back from YouTube for a while as it cannot be trusted anymore.
And will do and advice the same for my clients a fellow SEOs, as we are experts and professional and cannot afford to get some of our client’s accounts terminated and banned. Try to explain to the client that it’s the evil YouTube and Google doing the all bad things to us, and that it has nothing to do with our marketing services.
It doesn’t look good even if we know that we’ve done nothing wrong.
What Can You Do If Your YouTube Channel Got Suspended or Terminated
If Your YouTube account got also suspended, there’re only a few things that you can really do, unless you are a big whale like PewDiePie or WatchMojo etc. Write them a polite appeal asking what just happened, giving you some closer information why your channel has been suspended, they should be able to give you a detailed description.
Or, and this is kind of important, if you suspect something or have an idea why that might happened, tell them too.
Obviously, if you know that you clearly did something wrong, (copyrights issues, using bots to gain views and subs etc.) don’t really bother to try to hide it, saying you’ve done nothing wrong because once the YouTube starts investigating your suspended channel, they see everything.
Along with submitting appeal, also contact some of your loyal fans and subscribers that you might have stored in your email, to support you in this matter, giving a word out or anyhow. Put it on all of your social media accounts and blogs, submit a well written Press Release to go to the major news (that will cost something but well worth it, a few people got their channels back after this action.), basically create a huge buzz.
And don’t worry, You are not alone in this!